How Heat Can Affect The Quality Of Your Fragrance

The Great British Summertime decided to rear its head in September and now is the time that your beloved fragrances may be exposed...

Why Perfumes Make The Perfect Mother’s Day Gift

Finding the perfect present for your mum can be a challenging prospect, which is why perfumes make such great Mother’s...

Mother’s Day Gifts To Rival Any Bunch Of Flowers

Mother’s Day is Sunday March 19th here in the UK. Which means you have some weeks to find and buy a gift to treat...

Romantic Gift Ideas: The Top 5 Classics for Valentine's Day

It's that time of year again! Valentine's Day is right around the corner and making a lasting impression with the perfect gift can make you...

Perfume as an Investment

Fragrances can be thought of in many ways – as exciting gifts and treats, as everyday essentials or even as additions to your collection –...

Spotlight On: Armani Fragrance

Perfume Direct 

Founded in 1975 by Giorgio Armani, the Armani fashion house is one of fashions most recognisable brands. Originally concerned only...

Your Guide to the Best Summer Fragrances

Everyone’s favourite season is finally upon us. The season of flocking to beer gardens on warm breezy nights, and making a tonne of new...

Spotlight on: DKNY Fragrances

It’s easy to slip on your clothes, make up and perfume without really thinking too much about where they came from or what went into...

Spring In Your Step

There’s only so much cold and wet a person can take before the winter blues set in, but with the days rolling by, you...

Spotlight on Dior

Luxury design brand, Christian Dior, has been with us for a long time. You might be surprised to learn just how long some of your...

Abercrombie & Fitch Fragrances: Brand of the month

Abercrombie & Fitch, one of the world’s most successful brands in the realm of fashion, launched their first fragrance back in 1997. If you’re...

Autumn Scents Review

 
The seasons are a-changing! The summer is officially (and sadly) over. It’s not all bad news, though, as this gives us a great excuse to...

Save, Spray & Smile in the September Sale

We are excited to announce that our huge September sale has now begun! Enjoy perfume on sale or other discounted products...

Famous Names – Notable Names from the World of Perfume

Regardless of the name on the bottle, most perfumes are created by a whole team of fragrance and skin care specialists, with input from other...

Modern Fragrance – Who’s Who & How They Got There

People have been trying to make themselves smell sweeter for centuries. From Ancient Egyptians using things like milk and spices to people around the world...

Must-Have Fragrance Travel Sets

With travel restrictions gradually being lifted both across the UK and abroad, it’s an exciting time as things start to feel one step closer to...

Perfume Direct Tick List - Getting the Best from your Scents

Smelling good is as important as looking good and perfume and aftershave can be a big part of that. Once you've left the house, though,...

The Best Fragrances that Will Last All Day

Is there anything worse than spraying on a perfume or aftershave, only for its smell to disappear within hours? More often than not, you spray...