Fragrances can be thought of in many ways – as exciting gifts and treats, as everyday essentials or even as additions to your collection – but did you ever wonder if you could look upon your perfume as an investment?

Luxury perfumes are considered a luxury for some very good reasons. Created using better quality ingredients, cutting edge technology and the input of industry experts, they do cost more money because the time and effort that goes into creating a scent all needs to be paid for. The results, though, tend to be longer lasting, kinder to your skin and more pleasant and distinctive than many of their high street counterparts.

Some luxury scents also come in iconic and collectible packaging – especially if they are limited edition fragrances – which can be beautiful to keep or can be sold to complete someone else’s collection.

The practical effects of these differences are fewer squirts per bottle – meaning your bottle lasts for longer – and fewer accompanying products to help it last longer, keeping money in your pocket and products for when you need them.
These factors combined can make the more expensive, luxury products a true investment in your personal grooming, saving you money and time in the long run.

With some of the best perfumes for 2023 available, our website is a great showcase of these scents, with everything from delicate daywear scents to rich, bold, layered fragrances that will really announce your arrival.

Now you might be wondering how to choose a new scent.

With so many perfume brands available, buying something more expensive might give you the motivation to put a little more thought and effort going into the purchase, but help is always at hand if you know where to look for it.

• Product Reviews

These are a great help and there are many places to access them for free. Rather than advertising tag lines, these give you the views of actual users of the products and are generally easy to find and understand and cover many areas of the fragrance.

• Product Descriptions

These can give you a good feel for the contents of the bottle. If you are familiar with what scents are used in other fragrances you like, looking out for similar combinations can help you feel confident to try scents you never would have considered before.

• Friends & Family

If you have friends or family with similar taste to yourself, you might try picking their brains for tips, especially of any of them happen to be fellow fragrance fiends. This can give you recommendations or maybe even a little test spray if they have any of what you’re after in their collection.

With Christmas favourites rapidly turning into January sales, now is the perfect time to add to your fragrance collection, whatever you have in mind.

Our website has luxury fragrances, make up and skin care with huge discounts applied as standard, so you can top up your toiletries without breaking your bank, and our discount codes and offers will make it easier for you to get more of what you want.